IntiGames gets off to a flying start
IntiGames, a young, dynamic Rotterdam company specialising in innovative game ideas, was keen to launch its first product — the Helix — at the Speelgoedbeurs trade fair. It is a beach game based on badminton and beachball that combines the best of both worlds. Just one hitch, though: the shuttle for this game was easily damaged. Working with IntiGames, Voges developed a transparent wrapping for the Helix that can stay on it permanently and that gives it optimum protection.
Protect fragile components
The innovative design of the Helix did mean that a few of its components were easily damaged and that there were tiny parts to be kept together — not just in the store, but above all during actual use on the beach and in transport to and fro. So the wrapping would have to be sustainable and permanent, not disposable. And it had to be produced pronto, because the trade fair was just around the corner. IntiGames needed a proposal to be with them within the week.
Prototypes ready in a single week
Having the full range of expertise in house means we can respond quickly. We kept in constant contact with the client while we came up with the design: IntiGames' developers supplied us with their 3D drawings, we aligned our 3D CAD design with those and took it straight from there into development. We had our 3D CAM prototypes ready within a week. The resulting blister pack is one that holds all the components of the Helix neatly in place in the box: maximum protection for transport and use on the beach.
Delivered to game store chains
The Helix ended up with a crystal clear holder to show it off. For optimum protection of all its components, we went for a clamshell packaging design that closes with a click. This game went down so well at the trade fair that IntiGames won contracts for supplying the Helix to major game store chains. The packaging also gave IntiGames an innovative solution to the issue of protecting the components and making the packaging reusable.
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